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The web site lighthouseinsurance.org states the following, "See how much you could save." I saw that the webpage stated " Auto insurance is a complicated matter." They also said " Many people have an insurance policy but do not exactly understand how they are covered or what they will do if they find themselves in the position of. When people shop for home insurance, they are actually seeking not just one type of coverage but possibly several different varieties. In many cases, insurance customers do not understand what type of cover." The meta header had Auto Insurance as the first optimized keyword. This keyword is followed by Business Insurance, Car Insurance, and Commercial Insurance which isn't as urgent as Auto Insurance. The other words lighthouseinsurance.org used was Home Insurance. Homeowners Insurance is included but will not be seen by web crawlers.